Yokohama

  • Yokohama Asset Management System
    Yokohama Asset Management System
  • Yokohama Asset Management System
    Yokohama Asset Management System

Yokohama needed an enterprise grade, ease to use, rapid solution to management tasks and decisions surrounding the ingestion, annotation, cataloging, storage, retrieval and distribution of digital assets. The global target audience included all internal and external marketing resources as well as all resellers of Yokohama products for the purpose of advertising and marketing.

IJHANA created a cohesive Digital Asset Management (DAM) platform using Expression Engine. With Global Business Requirements including: Rights Management Workflow, variety in end user abilities, internal stakeholder support and multi-vendor coordination this platform would be a critical component in the success of the global marketing effort.

  • Yokohama
  • 12/15/11
  • AMA
  • Business Strategy
  • Complex Infrastructure
  • Global
  • Custom Software