Harbor Freight Tools

  • Harbor Freight Magento Enterprise eCommerce
  • Harbor Freight Magento Enterprise eCommerce
  • Harbor Freight Magento Enterprise eCommerce
  • Harbor Freight Magento Enterprise eCommerce

With over $2 Billion in Annual Revenue, Harbor Freight Tools was one of the largest privately held companies in the U.S. without a strong eCommerce Channel. Our challenge was to help HFT with the creation and expansion of this new channel. Within a year of the channel creation and the launch of the eCommerce Platform revenue increased over 1500% a year and it is still growing exponentially. Visitors grew from 6M to over 15M monthly visitors making this eCommerce Platform the largest Enterprise Magento Site launched to date. HFT is the only eC ommerce store on the planet that allows unlimited coupons and offers in the cart.

It was our responsibility to design an eCommerce Platform that integrated into their legacy ERP, Order Processing, Order Management, Order Fulfillment, Warehouse Management and Returns Management systems, while providing the eCommerce Team with cutting edge Branding, Offer Management, Marketing, and Re-Marketing tools. The result was the largest and most successful Magento eCommerce platform built to date.

  • Harbor Freight Tools
  • 08/14/12
  • Business Strategy
  • eCommerce
  • UX Design
  • Creative Direction
  • Site Design & Build
  • Complex Infrastructure
  • Business Software
  • Systems Integration
  • Marketing
  • Branding
  • Promotions
  • Photography